New Shaving Products Added to the Goodfella Range

•December 8, 2009 • Leave a Comment

With the refresh of www.goodfella.com comes a couple of new shaving products. We now make by hand a shaving soap created with natural ingredients and packaged in a beautiful ancient kauri recycled timber box. The soap fragrance is our unique Silver and Black scent. It’s worth a look now. I can tell you the price is NZ$34.00 and replacement shaving soap is just NZ$6.95. This premium shaving soap will look after your skin and keep it feeling great.

The curse of Gillette

•November 30, 2009 • Leave a Comment

Read this article in the Herald on Sunday. Still with the $6million sponsorship deal they can now afford to buy Goodfella products.

Gillette sporting ambassadors Thierry Henry, Tiger Woods and Roger Federer have all made headlines for the wrong reasons recently.

Click here to read the full story now

Seasoned Shaver’s Experience with Goodfella

•November 9, 2009 • Leave a Comment

Over the decades–my beard is now white–I have shaved with straight razors, a Rolls razor, numerous Gillettes, and a handful of German razors with bar guards, open combs, and slanted open combs. None of those would shave me close without tearing up my skin but I find that the Goodfella will.

I tried a Goodfella because it was reputed to be gentle and I had never heard of a gentle open comb, but I almost did not because a number of men have reported on the web that it cannot shave closely; and so a retailer told me as well. So I thought too, when I first tried it, but then I took my heart in my hands and held it so that the blade cut at what would normally be a dangerously acute angle. Not a drop of blood, just the smoothest shave I have ever felt on my face.

Charles M. Ontario

Grow Your Chops For Charity

•September 29, 2009 • 1 Comment

Choptober is a Kiwi owned and operated fundraising initiative that aims to donate 100% of the money it raises this October to it’s five nominated charities. There will be no commissions, no fees, and no cuts made by or for the event organisers, The Choptober Foundation.  Please get involved go to www.choptober.co.nz and register your interest. They will be giving away prize packs from Goodfella, Primal Earth, Chop, Tiki Taane, Salmonella Dub, Head Like A Hole and 1-daytee to a lucky few of those who register.a3-.ai

Shaving Forums

•September 14, 2009 • 1 Comment

The two most passionate shaving forums are Badger and Blade and The Shave Den. Both forums are extremely active Badger and Blade has over 18,500 members compared to The Shave Den’s 2,700. Both sites offer lots of advice and reviews of products. You can search them too so have a look and see what they say about Goodfella and it’s performance.
If you know of any others or you’d like to promote your own then leave a comment here now.

Goodfella Featured in Good Magazine

•September 1, 2009 • Leave a Comment

Great article on the sustainable benefits of the traditional wet shave in the latest issue of Good. Naturally the Goodfella is featured very strongly and reviewed by the writer. They even published my six tips for a great shave.

Good Magazine Issue 8 Front Cover

Good Magazine Issue 8 Front Cover

How to get the best shave part 3 after shave

•August 19, 2009 • Leave a Comment

Protect

Rinse your face in cool water to close pores and tone the skin. Apply aftershave balm or gel that contain vitamins, natural oils to moisturize and aloe vera to help heal the skin. Do not apply aftershave lotion or spray, the alcohol will sting and cause redness. Apply your own scent to chest area and shoulders.

Maintenance 

Look after your equipment, the badger brush should be rinsed in hot water and hung upside down. If the razor felt like it was starting to drag, replace the blade for next time and whilst you’re at it give the Goodfella safety razor a wipe with a clean cloth or towel. Never clean the razor with a blade in.
Used daily by Goodfellas.

Sharp practice? The razor heads that cost just 5p to make, but sell for £2.43 each

•August 18, 2009 • Leave a Comment

Article from the UK’s Daily Mail
Men are paying over the odds for a clean shave because of a huge mark-up on razor heads.
The products sold by Gillette and other companies cost as little as 5p to make, industry insiders have revealed. But consumers are charged up to £2.43 a piece – a mark-up of more than 4,750 per cent.

Brand names: Gilllette can afford to hire sports stars Roger Federer, Thierry Henry and Tiger Woods. The price of shaving products at leading supermarkets is under investigation by the Office of Fair Trading. The Government watchdog is involved in a long-running inquiry into alleged collusion between manufacturers and retailers.
It is alleged that salesmen from Procter & Gamble, which bought Gillette for $57billion (£35billion) in 2005, urged retailers not to cut the shop price of its brands.
A check of Tesco, Asda and Sainsbury’s found the UK’s three biggest supermarkets are selling Gillette’s Fusion Power cartridges at the same price.
A pack of eight costs £18.53, and the replacement razor heads are so expensive that they are now the most shoplifted product in the High Street.
Special security measures have been introduced, including sealing the packs in boxes with an electronic tag which sets off an alarm if it is not removed before leaving the store, and CCTV that activates if the product is removed from the shelf.
A pack of four Fusion Power cartridges costs only 20p to manufacture, plus 8p for packaging. But they are sold for £9.72 – £9.44.
An industry insider said Gillette takes the lion share – £6.28 – to cover its operating costs and make a profit. Some £1.90 goes to the retailer and £1.26 to the Government in VAT.

Smooth operators: Gillette sell the 5p razors for £2.43, a mark up of 4,750 per cent
The insider said: ‘I know as a matter of fact that it will not cost more than 5p to produce a refill cartridge, it is a question of pennies given the bulk involved, yet Gillette is charging a wholesale price which is much higher.
‘The figures tell you why it can afford to use stars such as Tiger Woods on its payroll (for advertising) and how it could afford to give David Beckham a diamond-encrusted mach3 razor for Father’s Day some years back costing $54,000.
‘With the Gillette products, the company is so dominant that it is able to spell out the terms of sale, including the price they want to see, to retailers.’
As well as Beckham and Woods, Gillette has splashed out large amounts of money on tennis star Roger Federer and footballer Thierry Henry to help market its products.

Cost to produce and the profit made on blades

Cost to produce and the profit made on blades

How to Prepare for a Great Shave

•August 4, 2009 • Leave a Comment
Never attempt to shave without first having a hot shower or bath. Hot water and soap softens the beard, opens pores and cleanses the skin. Facial hair is some of the toughest hair on the entire body. A dirty face can be the cause of infections and razor rash. Massage a soap or facial scrub that contains natural
ingredients into the beard and leave it there for a few minutes to
prime the hair follicles and remove dead skin cells.

Benefits of wet shaving

•July 30, 2009 • Leave a Comment

WetShaving offers a closer, classier, and cheaper shave than any of the modern junk littering pharmacy aisles. Wet shaving requires a double-edge safety razor and badger-hair brush, along with a healthy dose of practice, but once you have your basic equipment razor refills cost just cents per month.